Mayor Michelle Wu today announced Paulina Mangubat as Digital Director, leading the Mayor’s digital media teams.
In this role, Mangubat will work to ensure that City Hall connects and empowers Boston residents through creative, accessible digital content.
“We must connect and engage with every resident to build a Boston for everyone,” said Mayor Michelle Wu. “Paulina’s creative genius, passion for connecting every resident, and vision for digital equity will help each of our City’s departments engage with residents through social media and other digital channels.”
Paulina Mangubat is a Phoenix native and first-generation Chinese-Filipino American. Recently, Mangubat served on Mayor Wu’s campaign as the Digital & Creative Director, where she created engaging content for multiple communication channels and built an innovative digital presence that advanced Mayor Wu’s vision and policies for all.
“In the year that I have spent on the campaign trail and now in City Hall, Mayor Wu knows that digital work is not just about checking a box,” said Paulina Mangubat. “It’s about ensuring that every resident is connected to the amazing work and resources coming out of City Hall. I’m honored to continue working with Mayor Wu on content that pushes the boundary of what’s possible in Boston.”
Previously, Mangubat has worked in advertising operations at POLITICO, digital strategy at the Democratic Congressional Campaign Committee (DCCC) for the 2018 midterms, and as a digital advertising consultant and creative lead for Mayor Wu’s mayoral campaign, Sen. Hickenlooper, Rep. Adam Schiff, Sen. Jon Tester, Voto Latino, and more.
Mangubat is a graduate of Barnard College with a B.A. in Political Science and East Asian Studies. She enjoys bargain shopping.
Mangubat serves under Jessicah Pierre, who was appointed Chief Communications Officer for the Wu administration in December. Pierre oversees the City’s press, speechwriting, digital, and photography teams.
“Paulina’s creativity, skills, and passion for building community digitally is unmatched, as well as her enthusiasm for using technology to communicate equitably,” said Jessicah Pierre. “We are beyond excited to welcome Paulina to our team!”